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'Tis the season to hire temporary employees, but Target is said to be hiring 20 percent less workers this year. The numbers are as follows: 2012 hires - 88,000; 2013 - 70,000. There are pros and cons to this drop in hiring. However, will the cons be more impactful than the pros?


  • The fewer temp workers, the more permanent jobs at the end of the season
  • More hours are being offered to current employees, many of whom also need more work


  • Fewer possible jobs for struggling job seekers
  • Less help during the holiday shopping season

The overall effect of Target’s reduction in seasonal hiring is unknown, but one thing is certain: there are many people still struggling to find work. For those who will be lucky enough to be one of the 70,000, I hope that they receive permanent work. However, for the job seekers who will need to continue to search for a job, please consider ways you may be able to help out.

For employers, don’t put off your hiring decisions and/or consider if your business could benefit from hiring seasonal help. The Target hiring drop is significant. All I ask is that you remember what is was like to be struggling to find a job. Keeping that in mind may open up doors for current job seekers.

If you don’t own a business, consider making a contribution to an organization like Daily Work. Every day, we work hard to help job seekers find open positions and apply for them.

Note for Job Seekers:
However, job seekers can look on the bright side. Target may be decreasing their seasonal hiring, but other stores are hiring more workers this year. Toys “R” Us, JCPenney, and Kohl’s are some of the biggest seasonal employers this year. To see more companies hiring this holiday season, click here: http://goo.gl/t3V1Fz

If I were you, I would seriously consider looking into one of these positions. It may seem temporary now, but there is a lot of time to show your potential. At the end of the holiday shopping season you could be offered a full time position. Not only that, it never hurts to have a little extra money in the bank for extra Christmas goodies. Start looking now, or these job opportunities will be gone before you know it.

Theresa Gogins

Theresa Christianson

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